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Online Convenience?

Updated: Jul 3, 2018

There is no doubt that shopping online is convenient. When it's time for a new pack of razors or a book for the upcoming business flight, nothing beats a quick trip to Amazon. Toss a few of these popular items in the cart and you’re on with your day.

There are online stores dedicated to awards and personalized items as well. Some of these appear well-stocked and seem to offer reasonable pricing. But is shopping for a personalized gift or recognition award as simple as browsing through the Office Products category at your favorite web store? For many, the answer is “no”, and this is where the convenience ends.

Convenience is defined as;

  • Anything that saves or simplifies work

  • The state of being able to proceed with something with little effort or difficulty

  • The quality of being useful, easy, or suitable for someone

  • Freedom from discomfort

If you are currently using, or considering using an online store for your personalized gifts and awards, consider the following:

  • Are you spending, or do you have, a lot of time to search online for that perfect recognition award or personalized corporate gift?

  • Are you confident that it’s a good fit for the recipient?

  • Do you know how it will actually look after YOUR message is incorporated?

  • Are you dealing with a trusted expert to guide you through the myriad of options? Someone who spends the time doing the sometimes-frustrating work of matching your vision and your organization's brand with a meaningful message.

  • Are you receiving a photo-realistic proof of your special gift BEFORE you commit?

  • Are you confident that your satisfaction is guaranteed without the hassle of dealing with nameless, faceless internet “resources”?

  • Are you receiving the level of service that you expect and deserve?

I’m going to go out on a limb and assume you answered “no” to most or all of these questions.

Without providing further or more specific examples of how inconvenient it can be to select an important and personal gift online (I’ll save that for another day), consider what WOULD BE convenient.

Your personalization company and specifically, your representative, should be working with you and handling many of these things for you. Your partner in this space – and they should be a partner – must eat, sleep and breathe this stuff. It should be the reason they get out of bed in the morning!

Is your rep as passionate about providing you with the perfect personalized products as you are about serving your customers? If not, it may be time to interview another.

Call and interview us today – VisionCraft is up to the task. I think you’ll find partnering with us to be very convenient!


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